InToSEO


Halloween Google Doodle

Posted in Uncategorized by Administrator on the October 31st, 2006

» InsideGoogle

Google is running this Doodle to note Halloween.

Here’s Yahoo’s logo:

Yahoo is running a Halloween 2006 page, complete with scary stories, top candies, scary movies, scary music videos, and scary Flickr photos.

Ask is running this full-screen image behind their search page:

Click to enlarge

My favorite part of Halloween is seeing the costumes people are willing to humiliate themselves in or titillate others with.

My advice: buy a formerly expensive costume on eBay or in some high-end shops in the days after Halloween, and save it for next year.

Check out last year’s Halloween logos from Google, Yahoo and Ask Jeeves (now just Ask.com). Also, Google’s Halloween jobs page is still up.

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Easy Introduction on Increasing Traffic to Your Blog

Posted in Advertising, Search Engines, Blogs by Administrator on the July 5th, 2006

Increasing traffic to your blog is fundamental to your blog’s success on the Internet. As you’ll soon find, it isn’t all that hard to increase traffic to your blog, but it does take time.

The first and most important rule for increasing traffic to your blog is to post, post and then post some more. Posting new and unique content on a regular basis to your blog is crucial to success.
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Google Adsense - The Easiest Money To Make Online?

Posted in Uncategorized, Advertising, Adsense by Administrator on the July 5th, 2006

Fact number 1: Kids in high school are making thousands of dollars every month with Adsense.

Fact number 2: Housewives, retirees, mom and dads, who are just staying at home and have never made a dime on the internet have created full-time incomes by simply placing Adsense ads on their web site or blog.

These are just some of the “super Adsense earners”. You may have already heard about their story for they are among the few who are on their way to making millions worth of cash just by promoting Adsense sites.
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Promote your business or financial blog for free!

Posted in Advertising, Directories, Search Engines, Blogs by Administrator on the June 21st, 2006

If you are business or finance bloger – use following web sites to promote your individual interesting posts:
http://www.business-planet.net for business news and http://homefinanceplanet.com/ for financial news.

Technorati tags: blogs, blogging, business, finance, advertising, marketing, web, news

Referral program for AdWords live for all publishers now

Posted in Advertising, Adsense, Blogs by Administrator on the April 11th, 2006

Jensense reported several weeks ago that some publishers in select countries (US, Canada & UK were amongst those excluded) were able to refer new advertisers to AdWords in exchange for a commission after the advertiser spent a certain advertising value. Now AdSense has released this program to all AdSense publishers in countries and languages where AdSense for Content is currently available.

The program uses buttons and banners very similar to those used for the other referral products (AdSense & Firefox), although these images are definitely red in color. I can only hope they will come out with other colors, as these ones definitely clash with several websites I own!

It is interesting to note that the text on these AdWords images seems pretty pixelated and not quite clear as the Firefox and AdSense images are.
Compare the three 120×60 images from the three different referral products.
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Preaty good Adsense placment tips

Posted in Adsense by Administrator on the April 11th, 2006

Meet Ivan the optimiser — but please, no paparazzi
We caught up with Ivan Heneghan, a Dublin-based AdSense optimisation specialist, to learn how ‘optimisation’ differs from ‘optimization’.

Why did you agree to let us profile you?

A brilliant story! After you featured Mike Gutner, a UK-based publisher who I’ve worked with posted to his own blog asking why I hadn’t been featured, whether I even existed, and if I did, guessed that I was “a tall Russian man” with a check shirt and a moustache. Unfortunately, I’m sorry to say I’m quite nerdy-looking, and although I do have a moustache, I abhor check shirts.
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The best web traffic-generating secret!

Posted in Advertising, Blogs by Administrator on the March 25th, 2006

by John Iacovakis
There are many advantages to writing articles and distributing them to online article directories. Driving more visitors to your web site is just one of the benefits.
Article directories allow you to include a resource box at the end of your article with a link back to your web site. This translates into more visitors and back links to your web site.
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AdSense changes the referrals from 90 days to 180

Posted in Adsense, Google related by Administrator on the March 3rd, 2006

Following the many rumors of AdSense changing the time frame of AdSense referrals eligibility from 90 days to 180 days, the new interface change on Google AdSense has also included the date change many publishers were hoping to see. AdSense silently changed it from an unlimited signup referral period to a 90 day time limit at the end of January.

AdSense has now officially changed it from the silent 90 days they added recently to 180 days.

You may have noticed today that the time limit for AdSense referrals is now 180 days. Based on the feedback we heard, we agreed that 90 days may not provide enough time for your referred publishers to complete earning $100. Therefore, we decided to double the window. This change is retroactive, so it will also apply to AdSense signups that occurred more than 90 days but less than 180 days ago.
The change is now noted in the control panel for referrals.

by Jensense

15 Common Mistakes by Google Adsense Publishers that Violate Terms of Service

Posted in Advertising, Adsense by Administrator on the February 25th, 2006

Source: AdsenseMaster

Google Adsense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. Believe me, if I can see it in a 5 seconds gaze! - so can the Adsense guys. And if they do, you are on your way off the program. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.
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SIX Golden rules of Pay per click marketing campaign

Posted in Uncategorized by Administrator on the February 25th, 2006

by Radhika Venkata
What are pay per click engines?
Pay per click engines as the name suggests, webmasters have to pay a fee for each click coming from search engine results. Depending on how much the person bids for a keyword over his competitor his website will be positioned in the search engine results.

How pay per click search engines work?
For example if a webmaster bids $0.07 on the term ‘tennis shoes’. If no other webmaster bids more than this, he will stay in 1st position. If second webmaster bids $0.08, then second one goes to 1st position. Basically this is like auction procedure for No.1 position.
So what are SIX Golden tips to work with Pay per click search engines?
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Exaggerate without Exaggerating

Posted in Advertising, Blogs by Administrator on the February 25th, 2006

by Sorna Devadas

If you’re like me you don’t like to exaggerate, in fact, quite the opposite, I prefer to understate things and let the facts and results speak for themselves. In the internet marketing game however, if you don’t tell people that your product is better than the next person’s and list all the reasons why, you’ll end up losing out because your customer never had a chance to see for themselves why your product was so good and the obvious choice when compared to your competitor’s.
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Speedy Targeted Website Traffic With Huge Results

Posted in Advertising, Directories, Google related by Administrator on the February 10th, 2006

by Steve Pike
It is estimated that around 60% of new traffic to your Web site will come from search engines. This means that unless you are already popular and people know your name where they can search for your site, you will need a good search engine strategy. Thousands of new Web sites are created daily, so the saying Build it, and they will come does not apply. If people don’t know about you, there won’t be any traffic.

Effective Web site promotion requires a serious and continuing investment of time and resources, whether you do it yourself, or hire a professional. It is not a one time deal, but an ongoing process, meaning you should consider the return on your investment with the things you do.
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Three Quick Ways To New Website Traffic

Posted in Advertising, Search Engines, Blogs by Administrator on the January 17th, 2006

by Tim Bossie
How do you get good quality traffic to a brand new website?
A question for the ages. There are countless tips and strategies that a person could set into motion for getting traffic to a new website. There are plenty of people who will tell you the exact step-by-step method to getting web traffic if you have enough money.

Truth be told, it’s not that hard to get traffic to a site rather quickly.

If you have the money using Google Adwords, or some other PPC search engine will bring in as much traffic as you can afford. But, what if you can’t afford it? What if you’re just starting and have a brand new website? How do you get targeted traffic then?

Three Ways For Immediate Website Traffic
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Check out this one…

Posted in Blogs by Administrator on the January 13th, 2006

You should check out this new blog of friend on mine Funny Stuff Blog

Malicious software targets Google AdSense ads

Posted in Adsense, Google related by Administrator on the December 29th, 2005

From: http://jensense.com/
It was only a matter of time before a trojan or virus targeted AdSense or YPM for malicious activity, and the time has come. A new trojan horse discovered by an Indian publisher replaces Google AdSense ads with their own ads, advertising sites including dating, sex, viagra and weight loss. This trojan is very recent, because it not only converts regular AdSense ad units, but also the Google AdSense and Firefox referrer buttons into text links.
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SEO Copywriting Drivel or Selling Content?

Posted in Uncategorized by Administrator on the December 28th, 2005

SEO Chat just publised an article about how to make your optimized site sell better. This topic is in fact one of my pet peeves, cause what is the point of driving tons and tons of traffic from search engines if the traffic doesn’t convert into sales?

Priority number one when creating content for a page or a site must always be quality content that is capable of converting visitors into customers. Then think about SEO.

In his article, SEO for organic search does not equal sales, Clint touches upon a few important points, however, I feel it’s a bit superficial and simplified, especially after having read Marketing Sherpa’s “Landing Page Handbook: How to Raise Conversions - Data & Design Guidelines.”

However, I think his main point is to treat your web site as a sales machine, and I couldn’t agree more. Selling pages must have a clear message and a clear call to action. Don’t confuse your visitors with all kinds of details about your product on that page, but rather, IF needed, supply links to supporting pages.

Colors in Website Design

Posted in Advertising, Blogs by Administrator on the December 28th, 2005

by Michael Colucci

Since people associate particular colors with different emotions, the colors used on your website can have a psychological effect on visitors to your site. By using specific colors geared towards the emotion you want to invoke, you can actually increase product sales.

Here are some colors along with the emotions and symbols they stimulate:
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9 Tips for Better Copywriting

Posted in Advertising, Blogs by Administrator on the December 28th, 2005

by Alex A. Kecskes

Avoid the wimpy verbs–is and be.

These “do-little” verbs only occupy space and state that something exists. So don’t write, “There is one simple omission that can transform a sentence from boring to brilliant.” Do write, “One simple omission can transform a sentence from boring to brilliant.” Similarly, avoid, “We will be running the new program from our Dallas office.” Instead, opt for “We will run the new program from our Dallas office.”
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Killer Content!

Posted in Advertising, Blogs by Administrator on the December 28th, 2005

by Todd Levi

With the multi-millions of web sites that are competing for attention, attracting new visitors is a tough task. Once you get them the visitor there, the hard part is convincing them to stay or even buy. Web designers often turn to flash, fancy graphics, killer sound and other catchy features. While these devices might draw visitors into your site, it’s what and how you say it that makes the repeat visit or sale. Establishing credibility is huge. Customers expect the world and are suspicious of almost everything. The words on your site must be intelligent ad well thought out. This article will show you how to grab a visitor’s attention, intrigue their interest and motivate them to action. The killer copy has, and always will rule. Just having the coolest look doesn’t SAY anything for you, literally. Copy is time tested. Wether it be the newspaper, a T.V. news script or the article like you are reading now, it is the words that gain trust and acceptance of a company or image. Proper copy online is a different animal when you take into consideration of proper SEO, but the same premises stands. While the visitor doesn’t often care where your site ranks if you gain there trust through words, it is still important to make sure they see you. Take for instance a company like Google: No matter what they say they can get rankings (hmmm. I wander how that works? ;C)~ ). They can design copy that will be read so they only need worry about how the user will view it. Same goes for any traditional print media. The journalist with the front cover story of the N.Y. Times doesn’t need to worry about exposure, only how grabbing the words in the article displayed on the front page will affect the reader. We are all not so fortunate. We the masses need to combine a balance of exposure to our copy, but more importantly user attention and appreciation. To reach this equilibrium I suggest the following tips:
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How to Write an Article to Increase Website Traffic

Posted in Advertising, Search Engines, Blogs by Administrator on the December 12th, 2005

Kick off a Viral Marketing Campaign and Increase the Number of Websites Linking to You
by Tim Wright

If you write an article correctly, you will be able to increase the number of visitors to your site, the number of websites linking to your site, and will be able to ignite one of the web’s most cost effective and potent viral marketing strategies currently available.
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