InToSEO

by Louis Allport
Do you know:
* Exactly how many people are visiting your website? * How long they’re staying on your site before they move on? * Exactly where those visitors are coming from, each day? * How much of your website traffic is repeat visitors? * The exact paths people take as they click their way through your website?

Here’s what I’m getting at:
If you don’t know your visitors, it makes it *very* difficult for you to improve the performance of your website and turn more visitors into customers - AND - get more quality traffic. For the simple reason that you’re effectively working blind.
Without knowing how people visit your site and what they do on your site, any attempts at growing your traffic and improving the profitability of your website is working with one armed tied behind your back, at least.
(more…)